Culture glossary

The words for why people communicate differently.

Short definitions of the culture and personality terms we use across Tarock, each linked to a longer read.

Affective trust

Trust from the heart: confidence that grows from emotional closeness and time spent together, rather than from proof of competence.

Read: How cultures build trust →

Bicultural identity

Identifying with two or more cultures. People experience their cultures as blended, separate or in tension, not as one “real” self.

Read: How culture affects personality →

Chronemics

The study of how people use and interpret time in communication: punctuality, waiting, pacing and scheduling.

Read: Monochronic vs polychronic time →

Cognitive trust

Trust from the head: belief that someone is competent and reliable, usually earned through consistent work.

Read: How cultures build trust →

Cultural frame switching

Shifting between culturally associated ways of thinking or responding depending on context or language. A research concept, not proof of two personalities.

Read: How culture affects personality →

Direct feedback

Criticism stated plainly, often without softeners and sometimes in front of others. Seen as honest and efficient in some settings, harsh in others.

Read: Direct vs indirect communication →

Downgrader

A softening word such as “maybe”, “slightly” or “a little” that makes criticism sound smaller. The opposite of an upgrader.

Read: Direct vs indirect communication →

High-context communication

Communication where much of the meaning lives in shared history, tone, timing and what is left unsaid. Term from Edward T. Hall.

Read: High vs low context culture →

Indirect feedback

Criticism softened, wrapped in positives or delivered privately. A way of showing respect, not of avoiding the truth.

Read: Direct vs indirect communication →

Low-context communication

Communication where the message lives mostly in explicit words: say it clearly, repeat key points and put it in writing.

Read: High vs low context culture →

MBTI

Myers-Briggs Type Indicator: a framework that sorts preferences into 16 types using four pairs (E/I, S/N, T/F, J/P). Tarock offers a free MBTI-style test, not the official instrument.

Read: Does culture change your MBTI type? →

Monochronic time

Treating time as linear: one task at a time, fixed schedules, lateness read as disrespect. Term from Edward T. Hall.

Read: Monochronic vs polychronic time →

Polychronic time

Treating time as flexible: several things at once, relationships before the clock, schedules as guidelines.

Read: Monochronic vs polychronic time →

Reference-group effect

Rating yourself by comparison with the people around you, which can make self-report results shift when you change cultures.

Read: How culture affects personality →

Relationship-based trust

Trust built through personal connection first (meals, conversation, time), after which work flows.

Read: How cultures build trust →

Task-based trust

Trust built through reliable delivery: do good work and you are trusted.

Read: How cultures build trust →

Upgrader

An intensifying word such as “absolutely” or “totally” that makes feedback stronger.

Read: Direct vs indirect communication →

Code switching

Shifting between languages, dialects or styles of speaking and behaving depending on the people and setting.

Read: What is code switching? →

Collectivism

A cultural emphasis on group goals, loyalty and harmony, with identity rooted in family and community.

Read: Individualism vs collectivism →

Cultural intelligence (CQ)

The capability to work and relate effectively across cultures, often described as drive, knowledge, strategy and action.

Read: What is cultural intelligence? →

Individualism

A cultural emphasis on personal goals, independence and self-expression.

Read: Individualism vs collectivism →

Power distance

How much people accept and expect that power is distributed unequally. One of Hofstede’s dimensions.

Read: Hofstede’s dimensions explained →

Third culture kid (TCK)

Someone who spent a significant part of childhood outside their parents’ culture, forming a blended identity.

Read: Third culture kid meaning →

Uncertainty avoidance

How uncomfortable ambiguity feels and how much people rely on rules and plans to reduce it. One of Hofstede’s dimensions.

Read: Hofstede’s dimensions explained →

Acculturation

The cultural and psychological change that happens when people from different cultures come into lasting contact.

Read: Berry’s 4 strategies →

Culture shock

The stress and disorientation people feel when they move into an unfamiliar culture and everyday cues stop working. Named by Kalervo Oberg in 1960; often described in four stages: honeymoon, frustration, adjustment and adaptation.

Read: What is culture shock? →

Reverse culture shock

Disorientation on returning home after living in another culture.

Read: Culture shock FAQ →

Cultural humility

A lifelong practice of self-reflection and openness that treats others as experts on their own culture.

Read: What is cultural humility? →

Cultural relativism

Understanding a practice within its own cultural context before judging it.

Read: Ethnocentrism vs relativism →

Ethnocentrism

Judging other cultures by the standards of your own, treating your way as the default.

Read: Ethnocentrism vs relativism →

Linear-active

In the Lewis Model, a planning-focused style: schedules, facts, one task at a time.

Read: The Lewis Model →

Multi-active

In the Lewis Model, an expressive, relationship-first style comfortable doing several things at once.

Read: The Lewis Model →

Reactive (Lewis Model)

A listening-first style that values harmony and courtesy and responds after reflection.

Read: The Lewis Model →